Manifesto

I don’t just play songs—I run campaigns.
Every set I touch is a rally, every beat a promise kept, every drop a vote of confidence from the crowd.

I speak for the late nights.
For the dreamers, the hustlers, the lovers of rhythm who live for that one track that rewrites their story.
My podium is the booth, my speeches are basslines, and my policies are simple:
No genre borders.
No cultural ceilings.
Only music that unites.

From Atlanta to Medellín.
From Miami to Dubai.
From the pulse of Mumbai to the lights of Melbourne.
From Nigeria to Ghana, West Africa to the Caribbean—
I have stood on stages across the globe and turned dance floors into nations without borders.
Each city, each night, each crowd—another campaign won.

I represent Reggaeton’s fire.
Afro-Latin House’s heartbeat.
The power of EDM, the soul of Hip-Hop, the roots of the Caribbean, and the echoes of the underground.
Every set I craft is a movement.
Every night, a chance to build bridges across oceans, across languages, across cultures.

This is bigger than music.
This is a manifesto.
A pledge that when the lights drop and the bass hits, we are one people, one crowd, one unstoppable force.

I am Rico Sanchez.
I am The Politician.
And I approve this message.

I first booked Rico in the the Middle East. He contacted me and I listened to his promos we got talking on the phone and he was a really great guy we had a great connection he was exactly what I was looking for. Since then he has become my go to DJ for all formats. I’ve booked in for many places around the world because I always know with him the music quality will be consistent and superb and I know the crowd are in good hands. A truly excellent professional DJ I highly recommend to any nightclub

Jay Sassen

man wearing black notched lapel suit jacket in focus photography
man wearing black notched lapel suit jacket in focus photography

I first saw DJ Rico in Vegas at club XS a few years back… I knew then I would have to hire this guy if I could afford him… two years later I reached out to his agent and manage to book him for my awesome bday bash at my beach house in Miami. BEST PARTY EVER! I really appreciate him bringing his famous friends/connections… my friend thought that I knew so many I’mportant people lol… it was all DJ Rico! Can’t wait to have him at my Dubai company event this year.

Kevin C.

a man with long hair and sunglasses standing on a beach
a man with long hair and sunglasses standing on a beach
★★★★★
★★★★★